Make a Wave!
ADVERTISING CAMPAIGN FOR A NEW NETFLIX ORIGINAL
A group of young people is pursuing the dream of a better future. Angry at the social ills, they decide to do something about it. What at first begins as an idealistic and playful revolt against the establishment quickly gets out of control.
But how do you reach a generation that is just about to save the world for us? By not banging ready-made answers to their questions, but by asking the right questions to get into conversation with them. And that is exactly what we have done. About wherever they are.
We have done the campaign, key art and character art for this Netflix Original.
Made together with Thomas Rendel (copywriter), Frederik Hofmann (creative direction/art direction) & Volker Jensen (account director).